Are you looking for a quick and easy way to give your website’s traffic a little boost? Look no further than this simple traffic hack that can make a big difference. While there are plenty of SEO and marketing experts out there touting their favorite traffic hacks, this one is both easy and effective.
What’s The Hack?
It’s all about updating your content to make sure it’s relevant and up-to-date. Specifically, you’ll want to add the current year to your title tag. Why? Because Google likes to see fresh, new content that’s relevant to the current moment. An outdated blog post from 10 years ago just won’t cut it in today’s world.
Add The Year to Your Title Tag
Adding the year to your title tag is a simple way to signal to Google that your content is fresh and up-to-date. And it’s easy to do with plugins like All in One SEO or Yoast SEO. Simply go into the page you want to edit, add the current year to the title tag, preview it, and you’re done!
Of course, you can’t do this for all pages on your website. But it’s a great strategy for informational pages, like beginner’s guides or ultimate guides. For example, you could title your post “The Beginner’s Guide to SEO 2023” or “The Ultimate Guide to Marketing 2023.”
This strategy works particularly well for educational content, where people are often looking for the latest and greatest information. Think about it: if you’re trying to learn a new skill, you want to make sure you’re getting the most up-to-date information possible. By adding the current year to your title tag, you’re signaling to your audience that your content is fresh and relevant.
What Kind of Results Can You Expect From This Simple Hack?
While it won’t lead to a massive influx of traffic, it can help boost your clickthrough rate by 5-6%. And since it only takes a few minutes to implement, it’s a no-brainer for anyone looking to give their traffic a little boost.
Of course, there are a few things to keep in mind when using this strategy. First, make sure you’re only adding the year to pages where it makes sense (i.e. informational pages). You don’t want to add the year to every single page on your website, as that could come across as spammy or unnecessary.
Second, make sure you’re updating your content regularly to keep it fresh and relevant. Adding the year to your title tag is a great start, but you’ll also want to make sure you’re updating your content on a regular basis to keep it current.
Finally, make sure you’re not tricking or deceiving your audience. If you add the current year to your title tag, make sure your content actually reflects the current year. You don’t want to mislead your audience by suggesting your content is up-to-date when it’s actually outdated.
Overall, adding the current year to your title tag is a simple but effective way to give your website’s traffic a little boost. If you’re an attorney who wants to boost your website’s traffic but doesn’t have the time or expertise to implement the latest SEO strategies yourself, don’t worry – SEO WebMakers is here to help. Our team of experienced professionals can work with you to optimize your meta titles and title tags, helping to improve your website’s visibility and attract more potential clients. Contact us today to learn more about our SEO services and how we can help you stay ahead of the competition in the ever-evolving online marketplace.